13 July, 2023
makeup skincare fragrance perfume haircare new beauty buys july 2023 summer
makeup skincare fragrance perfume haircare new beauty buys july 2023 summer
Beauty

New Beauty Buys For Summer 2023: Benefit, Olaplex & More

13 July, 2023
makeup skincare fragrance perfume haircare new beauty buys july 2023 summer

Looking for brand new beauty products? We’ve rounded up the most-anticipated drops in makeup, skincare, haircare and more this July 2023, all available to buy in Hong Kong now.

We’ve scoured near and far (well, mostly the world wide web!) for the most highly-anticipated must-have makeup, skincare and other beauty items to get your hands on this season. From liquid and balmy blushes to made-for-body sunscreen, bond-building hair treatments and more — here’s what we’re eyeing and buying this summer.

Read More: Beat-The-Heat Beauty Tips & Products To Keep Cool In Hong Kong Humidity


Jump To:
Summer — July
Spring — April
Winter — January


The Best New Beauty Buys This Summer

makeup skincare fragrance perfume haircare new beauty buys july 2023 summer benefit goof proof brow powder eyebrows

Benefit’s Goof Proof Brow Powder

Benefit’s brand-new Goof Proof Brow Product is an easy-to-use, lightweight pressed powder that’ll effortlessly fill in any sparse areas, with no fallout! The silky-soft powder adheres to skin and hair, giving you natural-looking eyebrows with texture and dimension. It’s available in 10 shades.

Benefit Goof Proof Brow Powder, available in-store and online at Sephora Hong Kong for $210


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer Caudalie vinopure salicylic spot solution acne spots pimples bha chemical exfoliant

Caudalie’s Vinopure Salicylic Spot Solution

Part of Caudalie’s bestselling Vinopure line, this targeted cream used natural salicylic acid (a BHA chemical exfoliant), tea tree and niacinamide to purify, dry out spots and reduce redness — reducing the size of a breakout in as little as four hours. We also love how small it is, making it easy to slip into our bags should we need it on the go.

Caudalie Vinopure Salicylic Spot Solution, available online for $196.10

Read More: Our Beauty Editor’s Gentle & Affordable Skincare Routine


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer charlotte tilbury airbrush flawless lip blur

Charlotte Tilbury’s Airbrush Flawless Lip Blur

A modern matte liquid lipstick, the new Airbrush Flawless Lip Blur is weightless and moisturising (yes!), drying down to a visibly smooth no-shine colour. Its formula uses powder-blur technology and hyaluronic acid, for an easy-to-layer buildable bold or barely-there blurred look. It’s currently available in eight shades (including pinks, browns and reds).

Charlotte Tilbury Airbrush Flawless Lip Blur, available in-store and online for $290


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer NARS afterglow liquid blush

NARS’ Afterglow Liquid Blush

Part of a new collection based on the NARS cult-favourite shade, this liquid blush offers a lasting and natural-looking radiant colour to the cheeks, with a silky formula that builds and blends without streaks. Lightweight (a must-have for summer!) and creamy, it sets to become transfer-resistant. Available in six shades, including a soft lilac.

NARS Afterglow Liquid Blush, available in-store and online for $310 (and coming soon to Sephora Hong Kong)

Read More: The Best 10 Blushes To Buy In Hong Kong


makeup skincare haircare new beauty buys july 2023 summer olaplex no. 0 intensive bond building hair treatment no. 3 hair perfector

Olaplex’s No. 0 Intensive Bond Building Hair Treatment

Using Olaplex’s patented bond-building technology, this professional-inspired intensive treatment primes your hair for deeper repair (including chemical, thermal, mechanical, and environmental damage), strengthening and protecting your hair integrity. For best results, pair it with the No. 3 Hair Perfector (sold separately).

Olaplex No. 0 Intensive Bond Building Hair Treatment, available in-store and online at Sephora Hong Kong for $295


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer serge lutens fard a levres lipstick new shades

Serge Lutens’ Fard à lèvres Lipstick — New Shades

French fashion house Serge Lutens has expanded its Fard à lèvres lipstick range, with three new shades (mauve, dusty rose and muted wine red). Rich and hydrating, with intense pigment and a satin finish.

Serge Lutens Fard à lèvres Lipstick, available at boutique counters and online at Serge Lutens Hong Kong (Shiseido) for $680


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer supergoop unseen sunscreen body SPF 40

Supergoop!’s Unseen Sunscreen Body SPF 40

The for-body version of Supergoop!’s bestselling makeup primer and invisible SPF, the Unseen Sunscreen Body SPF 40 is a silky, more glide-able gel that spreads easily for quick application on the body — from head to toe. It’s designed to nourish and retain moisture, absorbs quickly and comes in a 100ml tube.

Supergoop! Unseen Sunscreen Body SPF 40, available in-store and online at Sephora Hong Kong for $360

Read More: What To Know About Reef-Safe Sunscreen & Where To Buy It In Hong Kong


makeup skincare fragrance perfume haircare new beauty buys july 2023 summer UNLEASHIA sisua butter waffle dough blusher

UNLEASHIA’s Sisua Butter Waffle Dough Blusher

We haven’t got our hands on this quite yet but Korean beauty brand UNLEASHIA‘s newest blush is shaping up to be very comparable to the MAC Cosmetics Glow Play Blush! One of the first make-up items in the brand’s new derma beauty line Sisua, this dough blusher has a bouncy balm-like texture that goes from cream to almost powder, with marula seed and pot marigold oils help skin stay plump and hydrated all day long. It’s available in four natural-looking shades.

UNLEASHIA Sisua Butter Waffle Dough Blusher, available online at YesStyle for $62.20

Read More: Local Vegan, Cruelty-Free & Sustainable Beauty Brands We Love


The Best New Beauty Buys This Spring

Aēsop’s Gloam Eau de Parfum

The ninth Eau de Parfum in Aesop’s Fragrance range, Gloam has a complex tapestry of rich, warm patchouli and sandalwood interwoven with fresh neroli, sweet orange flower, notes of rose and jasmine sambac and potent pink pepper and cardamom accords. The spice and floral Eau de Parfum is packaged in a stunning 50ml amber glass bottle.

Aēsop Gloam Eau de Parfum fragrance, available in-store and online at Aesop for $1,500


AMUSE Jel-Fit Tints

From Korean vegan and cruelty-free beauty brand AMUSE, this lightweight lip tint offers a luscious, glossy finish that stays put all day. Its moisturising jelly formula uses a three-layer system that delivers the long-lasting colour of a lip stain, the high sheen of a lip gloss and ultra-hydration thanks to 8-hyaluronic acids, peach extracts, vitamin E acetate and plant-derived oils. Available in eight pink and soft brown shades.

AMUSE Jel-Fit Tint, available in-store and online at Sephora Hong Kong for $185

Read More: Local Vegan, Cruelty-Free & Sustainable Beauty Brands We Love


Aveda’s Bond Building Styling Creme

This 100 percent vegan bond-building cream from Aveda is super flexible — perfect for styling and adding hold and smoothing frizz for up to 72 hours, all the while helping to protect the hair and repair previous damage done. It also features the brand’s ylang-ylang, rose and marjoram scent and is completely silicone-free.

Aveda botanical repair Bond Building Styling Creme, available in-store and online at Sephora Hong Kong for $350


Dr. Dennis Gross Skincare Vitamin C Lactic Collection

The newest collection from Dr. Dennis Gross Skincare uses an innovative topical solution to help you achieve firmer and smoother skin, brighten any dark spots and strengthen your moisture barrier. Hero ingredients include anti-inflammatory antioxidant vitamin C (as L-ascorbic acid), alpha hydroxy acid lactic acid, ferulic acid and liquorice extract. Includes a serum, moisturiser, eye treatment, deep cream and treatment mask.

Dr. Dennis Gross Skincare Vitamin C Lactic Collection, available in-store and online at Sephora Hong Kong from $540 to $665


Fenty Beauty’s Hella Thicc Volumizing Mascara

This 100 percent cruelty-free mascara is ultra-creamy and ultra-black, with a tapered brush that curls, coats and loads every lash for a big, bold and “hella thick” full-bodied volume look while feeling weightless. Sounds too good to be true, and it’s sweat, humidity and transfer-resistant!

Fenty Beauty Hella Thicc Volumizing Mascara in-store and online at Sephora Hong Kong for $168 and available online at Fenty Beauty for $190

Read More: The Best 10 Mascaras To Buy In Hong Kong


NARS Soft Matte Advanced Perfecting Powder

NARS Cosmetics’ new Soft Matte Advanced Perfecting Powder is exactly what it says — a multi-purpose skin-perfecting powder that delivers a soft-focus blurring look to the skin, without that dry, cakey feel. Infused with skin-soothing niacinamide and completely talc-free, its long-wearing formula controls shine and minimises the appearance of texture and large pores, just in time for the HK heat and humidity.

NARS Soft Matte Advanced Perfecting Powder, available in-store and online at Sephora Hong Kong for $370, online at Harvey Nichols for $270, and in-store at NARS


peripera’s Ink The Velvet Weather Collection in #35 to #39

This editor’s go-to lip stain, peripera’s Ink The Velvet long-lasting tints go on smooth and creamy (with the help of jojoba oil, hyaluronic acid and marine collagen!) before drying down to a beautiful blurred-look soft matte finish. Highly pigmented, but easy to sheer out (or build up, if you’d prefer), the new Weather Collection adds five colours to the range in salmon and bright pinks, muted reds, peaches and corals. Perfect for spring!

peripera Ink The Velvet Weather Collection (35, 36, 37, 38 and 39), available online at YesStyle for $61


Rare Beauty’s Soft Pinch Tinted Lip Oil

Don’t mistake this glossy stain for the brand’s similarly packaged and named blushes! Rare Beauty’s new Soft Pinch Tinted Lip Oil is an innovative gel-to-oil tint that hydrates and nourishes the lips and delivers a soft pinch of dewy colour that stays on comfortably without that tacky, sticky feeling of old-school glosses. Available in eight quickly selling-out shades, suitable for deeper skin tones.

Rare Beauty Soft Pinch Tinted Lip Oil, available in-store and online at Sephora Hong Kong for $179

Read More: Instagram-Approved Beauty Hits To Shop Now


rom&nd Glasting Melting Balm

Another glossy lip product — this one’s already in this editor’s bag! This vegan melting balm from Korean beauty brand rom&nd — or romand — delivers a beautiful, jelly-like dewy finish to the lips. It comes in seven highly-pigmented nude, beige, pink, mauve, red, and coral shades.

romand Glasting Melting Balm, available in-store at Sasa and online at Olive Young for USD 11.42

Read More: Our Favourite Lipglosses – The Top 10 We Couldn’t Live Without


The Ordinary Glucoside Foaming Cleanser

An ultra-gentle cleanser that’s also affordable? Those are our sensitive skin’s favourite words! From fuss-free, science-backed skincare brand The Ordinary, the new Glucoside Foaming Cleanser has a gel-like formula that lathers nicely to effectively remove dirt and environmental impurities while maintaining the skin’s moisture barrier.

The Ordinary Glucoside Foaming Cleanser, available in-store and online at Sephora Hong Kong for $104


The Best New Beauty Buys This Winter

Benefit’s Fluff Up Brow Wax

This writer is very loyal to Benefit’s 24-Hour Brow Setter for that perfect laminated look with gel, so consider us intrigued about this waxy product that promises to deliver the same look to the eyebrows (let us know if you want a comparison review!). Promising to stay clear and flake and crunch-free, this lightweight wax helps create fluffy, feathery brows that will truly withstand Hong Kong’s heat and humidity!

Benefit Fluff Up Brow Wax, available in-store at Benefit, and in-store and online at Sephora Hong Kong for $230

Read More: Top Eyebrow Services In Hong Kong – Microblading, Threading, Brow Tinting & More


BT21 x Kiehl’s Ultra Facial Cream: BT21 minini Special Edition

Calling all Hong Kong Armies! Kiehl’s has joined hands with BT21 (global phenomenon BTS’ collaboration with Line Friends, for those out of the loop!) to bring us new “minini” special editions of the beauty brand’s bestselling ultra-moisturising face cream. It’s a Hong Kong special, exclusively on sale in the region from now until Tuesday, 28 February.

BT21 x Kiehl’s Ultra Facial Cream (BT21 minini Special Edition), available in-store and online at Kiehl’s for $340/50ml and $610/125ml


Charlotte Tilbury’s Hollywood Glow Glide Face Architect Highlighter

Is powder highlight back? Or maybe it never left! Charlotte Tilbury’s newest pressed powder has a rich pigment pay-off and a satin look to the face, promising to illuminate and sculpt the skin without creasing, caking or emphasising texture. It comes in seven(!) beautiful shades, to flatter a range of skin tones.

Charlotte Tilbury Hollywood Glow Glide Face Architect Highlighter, available in-store and online at Charlotte Tilbury for $400 and in-store and online at Harvey Nichols for $306

Read More: Our Favourite Highlighters – The Top 10 We Couldn’t Live Without


Dior Addict Lip Maximizer

No doubt you’ve seen the Dior Addict Lip Glow Oil and Balm all over your IG feed, and we’re only here to tell you there’s another gorgeous product to consider adding to your lip hydration rotation. The new Lip Maximizer provides even more shine, new shades in multiple finishes (including holographic!) and intensities and that perfect plumping effect.

Dior Addict Lip Maximizer, available in-store and online at Dior for $335


Fenty Eau de Parfum

The first luxury fragrance from Rihanna and Fenty Beauty is sweet and spicy, vibrant and complex with key notes of magnolia, musk, tangerine and Bulgarian rose from the fragrance capital, Grasse, France. A sensual warm floral experience in a beautiful amber-brown bottle designed to fit in your hand perfectly!

Fenty Eau de Parfum, available in-store at Harvey Nichols Hong Kong, Beauty Bazaar and Beauty Avenue for $1,250 and online at Fenty Beauty for $1,400


Fenty Skin’s Plush Puddin’ Intensive Recovery Lip Mask

Another Rihanna product? We just couldn’t help ourselves. This plush pudding-like lip mask is hydrating and nourishing and comes in clever hygienic twist-to-dispense packaging! Contains coconut and castor oils, pomegranate and vitamin E.

Fenty Skin Plush Puddin’ Intensive Recovery Lip Mask, available in-store and online at Sephora Hong Kong for $170, in-store and online at Harvey Nichols for $160 and online at Fenty Beauty for $220


Issey Miyake’s A Drop d’Issey Eau de Parfum Fraîche

The new opus by the house of Issey Miyake, A Drop d’Issey Eau de Parfum Fraîche immerses you in nature — fresh and aquatic, with a rush of damp petals and lilac accord ending with a creamy sandalwood accord and extending onto white musks. We absolutely love the drop-shaped bottle in azure blue-green.

Issey Miyake A Drop d’Issey Eau de Parfum Fraîche, available in-store at FACESSS Ocean Terminal, LANGHAM BEAUTY and SOGO Causeway Bay for $480/30ml, $790/50ml and $950/90ml


NARS’ Air Matte Ultra Lip Tint

Long-wearing and transfer-resistant (we’ve tested it!), the new Air Matte Ultra Lip Tint from NARS goes on like a gel-liquid before setting down smooth and featherlight with a comfortable matte finish. The soft-focus effect is beautiful — this writer has taken to using it on the lips and the cheeks for a monochromatic flush of colour. It’s available in six red and rosy shades, including cult favourite Dolce Vita.

NARS Air Matte Ultra Lip Lint, available in-store and online at Sephora Hong Kong for $260 and in-store at NARS


Rare Beauty’s New Positive Light Collection: Positive Light Silky Touch Highlighter + Positive Light Under Eye Brightener

We’re totally lusting after the new additions to Rare Beauty’s Positive Light collection — a glittering silky-touch powder highlighter in compact encasing and an under-eye brightener that provides beautiful seamless coverage without looking dry or setting into fine lines. Don’t mind us, we’re already adding them to cart.

Rare Beauty Positive Light Silky Touch Highlighter, available in-store and online at Sephora Hong Kong for $227

Rare Beauty Positive Light Under Eye Brightener, available in-store and online at Sephora Hong Kong for $218


The Ordinary’s Multi-Peptide Eye Serum

An affordable eye cream? Say less! The Ordinary is no-frills, accessible and affordable and completely backed by science. The brand’s newly-launched Multi-Peptide Eye Serum makes use of peptides (surprise, surprise) to hydrate and plump your under-eyes, reducing the look of your eye bags and dark circles.

The Ordinary Multi-Peptide Eye Serum, coming soon in-store and online at The Ordinary, Sephora Hong Kong and Harvey Nichols


Editor’s Note: All listed prices were correct at the time of publication. 

Please note that this article contains some affiliate links to products and we may receive a commission for select purchases.

Main image courtesy of UNLEASHIA via Instagram, image 1 courtesy of Benefit Cosmetics, image 2 courtesy of Caudalie, image 3 courtesy of Charlotte Tilbury, image 4 courtesy of NARS, image 5 courtesy of Olaplex, image 6 courtesy of Serge Lutens, image 7 courtesy of Supergoop!, image 8 courtesy of UNLEASHIA via Instagram.

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